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  • 10 Steps to Innovation Heaven: How to Create Future Growth and Competitive Strength

10 Steps to Innovation Heaven: How to Create Future Growth and Competitive Strength

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Innovation promises a lot, and companies of all sizes may recognize its potential, yet successful implementation remains a challenge. This book highlights the key reasons why companies fail in innovation and how they can avoid it, and then presents a practical, 10-step framework for planning and implementing successful innovation projects. With genuine insights and a deep understanding of the factors that make or break a project, the vital role of business innovation is made accessible to any reader for any company.
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42,90 CHF