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- Aging in America: A Cultural History
Aging in America: A Cultural History
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Lawrence R. Samuel is founder of Boomers 3.0, a consultancy dedicated to helping organizations create meaningful relationships with baby boomers in their third act of life. He is also author of several books, including Freud on Madison Avenue: Motivation Research and Subliminal Advertising in America, also available from the University of Pennsylvania Press.
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