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- Bleeding Edge
Bleeding Edge
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Bleeding Edge: The Business of Health Care in the Next Century describes the current, historic conversion of the U.S. health care system from folk art to full industrial organization. Using the tools of competitive strategic analysis, it identifies and explores the five forces transforming our health care system: horizontal consolidation, vertical integration, industrialization, medical/financial risk assumption, and "profitization" from an inefficient, overly complex, quasi-public service, into a fully market-driven corporate enterprise. The book uses these five forces to describe the health care system most likely to emerge in the next decade, and to predict very different fortunes and fates for the medical professions, as well as hospital, pharmaceutical, medical device, and managed care industries.
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