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- Business Is Combat: A Fighter Pilot S Guide to Winning in Modern Business Warfare
Business Is Combat: A Fighter Pilot S Guide to Winning in Modern Business Warfare
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Your pulse quickensyour mind focusesthe mission is clear, the maneuvers rehearsed, and there are no second chances. Entering a corporate sales battle today requires the cool calculation of a four-star general and the hot-blooded nerve of a combat pilot, argues top jet fighter James Murphy.
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