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  • Buying in: The Secret Dialogue Between What We Buy and Who We Are

Buying in: The Secret Dialogue Between What We Buy and Who We Are

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A "New York Times" Consumed columnist looks at the convergence of marketing and culture in contemporary life. Using profiles of brands old and new, he demonstrates the ways in which buyers adopt products, not just as consumer choices, but as conscious expressions of their identities.
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35,50 CHF