Customers at Work

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Explores the ongoing transformation of service relationships, focusing on the incorporation of the customer's active contribution to virtually all aspects and stages of the production process. This volume illuminates social relations and interaction between customers and service providers as well as between the users of web-based services.

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Artikelnummer 9781137293244
Status Lieferbar in ca. 20-45 Arbeitstagen
Autor Dunkel, W. / Kleemann, F.
Einband B, International business, Business Strategy/Leadership, Sociology of Work, Marketing, Corporate Communication/Public Relations, Services, Business Strategy and Leadership, Corporate Communication, Palgrave Business & Management Collection, Management science, International business enterprises, Leadership, Industrial sociology, Public Relations, Service industries, business strategy, Sociology: work & labour, Sales & marketing, Market research, Hospitality & service industries, Fester Einband
Sprache eng
Seiten 257
Verlag Springer Nature EN
Publikationsjahr 2013

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