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- Digital Transformation and Corporate Branding
Digital Transformation and Corporate Branding
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The book brings together international contributors to provide examples from a wide range of industries and firms, including the retailing and agri-food industries, and illustrates the many dimensions of corporate branding and theories, and how they can be aided by digital transformation.
Lieferbar in ca. 10-20 Arbeitstagen
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210,00 CHFVerfügbarkeit:
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Folgt in ca. 15 Arbeitstagen
