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  • Electronic Information Distribution in Tourism and Hospitality

Electronic Information Distribution in Tourism and Hospitality

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Computers, data bases, and the Internet are revolutionizing the tourism and hospitality industries. Using a combination of narrative, analysis, and worldwide case studies, this book traces the introduction of electronic information in the tourism industry. The book then places current developments in context and assesses the potential of technologies still being developed to change the tourism sector in the future. It includes numerous case studies from around the world and discusses the distribution strategies of such companies as SABRE, Group Accor, Holiday Inn, Utell International, and Best Western, as well as examining new systems under development, including TIS, Gulliver, TravelWeb, Microsoft Expedia, and THG. Written from a management, rather than a technical, perspective, the book takes an international approach with particular emphasis on the final product.
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86,00 CHF