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  • Global Perspectives in Marketing

Global Perspectives in Marketing

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?Global marketing and coordination of global marketing activities are major topics of interest in the field today. This volume is an attempt to approach these issues from a managerial perspective. The articles are informative.... The book is a valuable source for researchers and advanced students interested in specific issues related to international marketing.?-Choice
Folgt in ca. 15 Arbeitstagen

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132,00 CHF