Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing

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She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme.Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America. A significant polemic on how MLMs operate, Hey, Hun expertly lays out their role in the cultural epidemic of isolation and the cult-like ideologies that course through their trainings, marketing, and one-on-one interactions. Equally entertaining and smart, Paulson's first-person accounts, acerbic wit, and biting commentary will leave you with a new perspective on those "Hey Hun" messages flooding your inbox. "I expected Emily's account of her time in an MLM to be eye-opening. I didn't expect it to shine a light on so many dark aspects of American culture. Hey, Hun blew me away. An incredibly smart, vulnerable, and jaw-dropping expose. As entertaining as it is important." - Laura McKowen, author of We Are The Luckiest and founder of The Luckiest Club "As a former boss babe myself, I thought I knew everything I needed to know about multilevel marketing. I was so wrong. Hey, Hun delves into the underbelly of how women are targeted to feed a deeply patriarchal system under the guise of empowerment. You will laugh, you will cry, but most importantly, you will see the truth. And it's more nefarious than you ever imagined." - Celeste Yvonne, author of It's Not About The Wine "If sunlight is the best disinfectant, Hey, Hun throws open the curtains! Emily Lynn Paulson's insider take on 'girl boss' culture brings transparency to an opaque world and offers real-life insight into the difficult choices women face when realigning our work with our values. A riveting read." - Becky Vollmer, empowerment expert and author of You Are Not Stuck "Hey, Hun is a must-read exposé of the dark world of MLMs. Paulson's experience as an MLM rep, mixed with her background as a chemist and an advocate for the truth, takes the reader on a journey of the fascinating Venn diagram of MLMs, cults, and the virality of misinformation. Paulson eloquently weaves her personal narrative of alcohol abuse and isolation of SAHM (stay-at-home mom) life with how MLMs prey on that very isolation by offering The Answer. Hey, Hun effectively cautions the reader how that same isolation (and believing you found The Answer) opens the door for other misinformation and conspiracy theories." - Tawny Lara, The Sober Sexpert, co-host of the Recovery Rocks podcast, author of Dry Humping: A Guide to Booze-Free Sex, Dating, & Relationships (Quirk, 2023) ABOUT THE AUTHOR: Emily Lynn Paulson is the author of Highlight Real, a speaker, and the founder of Sober Mom Squad. She has given two powerful TEDx talks, both challenging the status quo of parenting, alcohol use, and feminism as we know it. Paulson has also been featured in major publications such as the Today Show, New York Times, Washington Post, The Seattle Times, Chicago Tribune, Next Question with Katie Couric, and the Tamron Hall Show.