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  • Inter-Organizational Trust for Business-To-Business E-Commerce

Inter-Organizational Trust for Business-To-Business E-Commerce

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Internet use for business-to-business e-commerce is expected to grow at spectacular rates. Many experts feel that perceived lack of trust in e-commerce transactions on the Internet has contributed to the slow adoption of e-commerce in the recent past. This book provides an avenue for managers and researchers to explore, examine and describe interorganizaitonal trust relationships in e-commerce participation. With the identification of trust behaviours in business relationships this will increase the awareness of e-commerce participants, who can then examine their own and their trading partners' trust behaviours.
Folgt in ca. 15 Arbeitstagen

Preis

76,00 CHF