Inventing Ourselves Out of Jobs?

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Americans today often associate scientific and technological change with progress and personal well-being. Yet underneath our confident assumptions lie serious questions. In Inventing Ourselves Out of Jobs? Amy Sue Bix locates the origins of this confusion in the Great Depression, when social and economic crisis forced many Americans to re-examine ideas about science, technology, and progress. Growing fear of "technological unemployment" -- the idea that increasing mechanization displaced human workers -- prompted widespread talk about the meaning of progress in the new Machine Age. In response, promoters of technology mounted a powerful public relations campaign: in advertising, writings, speeches, and World Fair exhibits, company leaders and prominent scientists and engineers insisted that mechanization ultimately would ensure American happiness and national success.

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