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- Managing Intellectual Assets in the Digital Age
Managing Intellectual Assets in the Digital Age
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Written for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the first book to address management of both traditional intellectual property and the broader set of knowledge assets in a single resource.
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Folgt in ca. 15 Arbeitstagen
