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- Marketing Your Product [With CDROM]
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Marketing Your Product [With CDROM]
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Marketing Your Product explains how a company can carve a niche for its product in today's competitive consumer environment. It describes customer's buying impulses, how products satisfy those impulses, how to inform customers about your product, and what it takes to get your products to consumers. Crack the code of successful product marketing! This book answers questions such as:
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