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- McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire
McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire
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Former BusinessWeek editor Jeffrey Rothfeder tells how, from a simple idea---the outgrowth of three peppers planted on an isolated island on the Gulf of Mexico---a secretive family business emerged that would produce one of the best-known brands in the world.
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