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- Re-Entrepreneuring
Re-Entrepreneuring
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It is assumed that, in the development of an organisation, the time for entrepreneurial activity is at the beginning, once an organisation is established, qualities that were considered virtues in the neo-natal stages can become vices. This book argues that organisations can no longer aspire to be oases of calm in the shifting sands of the global economy, but must adapt to complex markets by reviving the entrepreneurial outlook of their founders. The author shows, with the help of case studies, how the entrepreneurial approach can be applied to all organisations and at all levels, to create new value.
Lieferbar in ca. 10-20 Arbeitstagen