- Start
- Social Responsibility in Marketing
Social Responsibility in Marketing
Angebote / Angebote:
Contrasts Adam Smith's market with the prevailing American one, arguing that for results comparable to Smith's ideal ones to be achieved in the current American market, a socially responsible/proactive behaviour (allowing for vulnerable groups) on the part of marketing itself is necessary.
Folgt in ca. 15 Arbeitstagen
