Sustainability for the Rest of Us

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Everything we've been doing to save the Earth is wrong.Well, maybe not exactly wrong. But, we have been doing a lot of things the wrong way. Whether that's the dreadlocked eco-warrior pushing environmentalism to the fringes of society, media scaring the bejesus out of us with their images of a dystopian future, or the myths negatively impacting our psyche, we've become overwhelmed, desensitized, and apathetic.But, there's so much we can do if we just approach things a little differently.In "Sustainability for the Rest of Us, " John Pabon thinks back on his nearly two decades in the business to take a no-holds-barred, unorthodox look at what we need to change, why we need to change it, and practical steps everyone can take to make it happen. At its core, this isn't a book about saving the polar bears or hugging the trees. It's about changing the way you view your role in building a better future for yourself, your children, and those cute little kids in the graduating class of 3045.Described as a "...foundational read for practical sustainability in the 21st century, " and "one of the best sustainability resources available to date, " the question is, are you ready to cut the BS and get to work?