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  • Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama

Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama

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Taking Our Country Back presents the previously untold history of the uptake of new media in Democratic electoral campaigning over the last decade. Drawing on open-ended interviews with more than fifty political staffers, fieldwork during the 2008 primaries and general election, and archival research, Daniel Kreiss shows how a group of young, technically-skilled internet staffers came together to create a series of innovations in organization, tools, andpractice that have changed the campaign game.
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58,50 CHF