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  • The Language of Branding

The Language of Branding

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The Language of Consumers: Strategic Brand Buildingwill teach you how to use language successfully to improve brand value and influence consumer behavior. Taking a multidisciplinary perspective onthe wayslanguage influences how consumers act, the book shows how understanding language processesimpacts on traditional branding principles.
Lieferbar in ca. 10-20 Arbeitstagen

Preis

59,90 CHF

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