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- The Routledge Companion to Strategic Marketing
The Routledge Companion to Strategic Marketing
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The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer present 29 specially commissioned chapters, which include the latest thinking on a diverse range of marketing strategy topics.
Lieferbar in ca. 10-20 Arbeitstagen