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- Ten Principles Behind Great Customer Experiences, The
Ten Principles Behind Great Customer Experiences, The
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Create a great customer experience whoever you are.Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune. Written for resultsPractical advice that’s easy to implementStart making improvements fast Everything you needGet started immediately using the companion worksheets No jargonEffortless to readNo previous knowledge required Inspiring examplesKey ideas are brought to life by great case studies Universally applicableThe principles work for any product or service, however large the business Concise and skimmableRead a chapter a day on your commuteGet what you need, whatever your time limits
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