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Typographic Systems

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Typographic organization has always been a complex system in that there are so many elements at play, such as hierarchy, order of reading, legibility, and contrast. In "Typographic Systems, " Kim Elam, author of our bestselling books, "Geometry of Design" and "Grid Systems, " explores eight major structural frameworks beyond the gridincluding random, radial, modular, and bilateralsystems. By taking the reader through exercises, student work, and professional examples, Elam offers a broad range of design solutions. Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure, combination of structures, or a variation of a structure. With clarity and substance, each systemfrom the structured axis to the nonhierarchical radial arrayis explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. "Typographic Systems" is the seventh title in our bestselling Design Briefs series, which has sold more than 100, 000 copies worldwide.
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35,50 CHF

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