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- Winning in the Invisible Market: A Guide to Selling Professional Services in Turbulent Times
Winning in the Invisible Market: A Guide to Selling Professional Services in Turbulent Times
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How are successful, professional service providers selling and winning new business in these turbulent times? Potter has found that the way to win is to engage clients before they look for service providers. This book offers a map and navigation tools to penetrate and capture new business.
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